NOTE: This will be a virtual course.

Digital marketing is an ever-changing topic and it’s hard to stay ahead of the curve. This class will cover beginner and intermediate strategies for marketing your business online. Participants will learn the role of their website in digital marketing and which elements are the most important, and discuss the My Business profile on Google – what is it, why is it important, and how to optimize it. Plus, this course will touch on online review best practices, paid ad options, what to track and how to measure success, and more.

WHO SHOULD ATTEND: Owners and anyone who plays a role in marketing their business online.

PREREQUISITE: None.

CREDITS: 2 DCQ / 2 NARI

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NARI Tech: Digital Marketing - How to Make Sure Your Business is Found Online